How to Create a Compelling Business Case Article in PDF

Many companies are now requiring business cases for internal investments. They have also set policies for minimum ROI and payback periods. I have been creating and reviewing business cases for many years and I have develop a methodology that has worked for me. In this article I share a methodology for how to create a compelling business case. I outline the key elements as well as an approach that should be considered when putting together a justification for investment.

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