Code of Ethics

Professional Conduct At Large

As a coach:

  1. I will not knowingly make any public statement that is untrue or misleading about what I offer as a coach or make false claims in any written documents relating to the coaching profession or my credentials.
  2. I will accurately identify my coaching qualifications, expertise, experience, certifications and credentials.
  3. I will recognize and honor the efforts and contributions of others and not misrepresent them as my own.
  4. I will maintain, store, and dispose of any records created during my coaching business in a manner that promotes confidentiality, security, and privacy, and complies with any applicable laws and agreements.

Conflicts of Interest

As a coach:

  1. I will seek to avoid conflicts of interest and potential conflicts of interest and openly disclose any such conflicts. I will offer to remove myself when such a conflict arises.
  2. I will disclose to my client and his or her sponsor all anticipated compensation from third parties that I may pay or receive for referrals of that client.
  3. I will only barter for services, goods or other non-monetary remuneration when it will not impair the coaching relationship.
  4. I will not knowingly take any personal, professional, or monetary advantage or benefit of the coach-client relationship, except by a form of compensation as agreed in the Client Coaching Agreement.

Professional Conduct with Clients

As a coach:

  1. I will not knowingly mislead or make false claims about what my client or sponsor will receive from the coaching process or from me as the coach.
  2. I will not give my prospective clients or sponsors information or advice I know or believe to be misleading or false.
  3. I will have clear agreements or contracts with my clients and sponsor(s). I will honor all agreements or contracts made in the context of professional coaching relationships.
  4. I will carefully explain and strive to ensure that, prior to or at the initial meeting, my coaching client and sponsor(s) understand the nature of coaching, the nature and limits of confidentiality, financial arrangements, and any other terms of the coaching agreement or contract.
  5. I will respect the client’s right to terminate the coaching relationship at any point during the process, subject to the provisions of the Client Coaching Agreement.
  6. I will encourage the client or sponsor to make a change if I believe the client or sponsor would be better served by another coach or by another resource.
  7. I will suggest my client seek the services of other professionals when deemed necessary or appropriate.

Confidentiality/Privacy

As a coach:

  1. I will maintain the strictest levels of confidentiality with all client and sponsor information. I will have a clear agreement or contract before releasing information to another person, unless required by law.
  2. I will have a clear agreement upon how coaching information will be exchanged among coach, client, and sponsor.
  3. When acting as a trainer of student coaches, I will clarify confidentiality policies with the students.